A glimpse of our various success stories
Activity Brief: The event entailed educating the decision makers about the core proposition of Amazon Business and how it can directly impact the bottom line of the clients organization.
Tools: Direct discussion with the decision makers in Paathshala. Where in the proposal is to make decision makers know the benefits of aking direct bulk purchase from Amazon business. We engaged the TG through fun games and contests.
Awarded to Zeeco Media in 2015 and ever since we have been carrying the privilege of organizing eye mitra conclave every year. Around 1000 micro entrepreneurs from small towns/villages of Noth India do come to attend the conclave and share their experiences and challenges. This is a one to one direct interaction with the company’s top line leadership. The activity is focused on knowledge sharing both ways with some fun and engaging elements.
Activity Brief: BTL campaign to reach to the sellers and get them registered on Amazon.
Tools: Cart with live tea station visited the sellers and initiated conversations with a cup of tea
(on the lines of Chai pe Charcha)
Activity Brief: Creating awareness among the farmers Tools: Street Plays, Large Display Screens.
Activity Brief: On the spot Imaging & Cataloguing to make sellers start selling in 60 minutes.
Tools: Massive drive in 15 cities 0f 7 States with Mobile Vans
Impact: Great number of sellers on boarded.
Activity Brief: Hunt for local singing talent covering entire city to short list talent.
Tools: A branded ban served as the live studio.
Impact: Those selected teams went on air to find out the three teams of the State. These three teams then finally competed for the winner in a live on ground event.
